AutoCount Showcases Scalable SME Solutions at 16th PHILSME 2025 with MATRADE

AutoCount was delighted to participate in the 16th Philippine Small and Medium Enterprise Business Expo (PHILSME 2025), which was facilitated by the Malaysia External Trade Development Corporation (MATRADE). The event held in the SMX Convention Center in Manila on May 9 and 10, 2025 was attended by more than 10,000 visitors.

Being part of the MATRADE Malaysia Pavilion gave us a valuable opportunity to meet with local business owners and demonstrate how our affordable, all-in-one software solutions can simplify their day-to-day operations, support tax compliance, and drive long-term business growth.

Bringing Malaysian SME Software to the Philippine Market

PHILSME 2025 was one of the most prominent business expo events in the Philippines and provided exhibitors a prime platform to connect with the fast growing small and medium business community in the Philippines. With MATRADE’s support, the event allowed us to strengthen regional exposure and contribute to Malaysia’s national goal of increasing digital exports by showcasing Malaysian-made software in regional markets.

At our booth, we showcased a range of localized software solutions made for Filipino SMEs. These included CAS-ready Accounting, BIR-accredited POS, Cloud Accounting and HRMS. These products help businesses to automate their daily operational routines, keep track of their finances, meet BIR tax requirements with ease while being scalable to support business growth.

Listening to SME Challenges, Offering Real Solutions

We engaged directly with a wide range of visitors throughout the two-day event, including F&B operators, retailers, service providers, and startups. Most of them shared similar challenges, such as dealing with outdated systems and manual processes that slow them down, struggling to keep up with sophisticated tax requirements, and not being able to find simple, affordable and BIR-compliant software that actually fits their needs.

Many visitors were excited to learn about our comprehensive and flexible solutions, particularly those who seeking a system that does not need complicated setups or expensive IT infrastructure investments. With AutoCount’s remote access capabilities, business owners can easily manage their operations from anywhere, whether they're in the office or on the go.

What really stood out was our focus on localization. AutoCount software is made to comply local tax laws, currencies and invoice/receipt formats, so businesses can get started quickly and easily to work smarter.

A Step Toward Regional Growth

Beyond product demonstrations, PHILSME 2025 provided a strategic launchpad for potential partnerships. Several local firms have shown interest in collaborating with AutoCount to distribute and offer joint services. These discussions reflect a growing interest among Philippine businesses in adopting digital tools and finding reliable tech partners to scale with.

Helping SME Success Through Technology

The experience we had in PHILSME 2025 strengthened our belief where business software solutions must be inclusive, practical, and growth ready for SMEs navigating in today's fast changing business landscape.

We remain focused on building solutions that help small businesses and can grow with their enterprises as we increase our presence in the Philippines and other ASEAN regions.

Curious how AutoCount can support your business in the Philippines? Contact us or book a demo today.